Behind the Mic

Let's talk about television families.
The good:The Brady, the Flintstone, Huxtable, Barone, Evans, Drummond & Jackson, Addams, Munster, Cleaver, Duke, Clampett, Arnolds, Jetsons, Partidge, Carwright, Bradford, Cunningham, Ingals, and Kyle Families
Then the not so good but lovableBluth, Simpson, Griffin, Bunker, Bundy, Belcher
And the bad.Soprano, Ewing, Roy, Dutton, Carrington, House of Lannister, and Fisher Families
When we talk about the Lone Ranger, yes, he had one support team member, surly as he could be from time to time. I'm sure he also shook his head at the guy he worked with at how ridiculous and helpless he could be.

 
It's as much about the content as it is your voice. Many times I hear hosts that think they can just randomly start talking. Sometimes it's difficult to follow as they dart around taking tangents without ever completing a point or thought. They may have a fabulous voice, but what am I gaining by listening? I almost need a whiteboard to draw pictures and take notes to track them.Other hosts don't even realize how organized their thoughts are and naturally speak in a logical order providing a ton of helpful information, but their speech patterns, ambient noises, poor equipment make it difficult to hear their wisdom and insights.Both of these issues can be hedged off with a few simple tips.
 
 
Funnel Radio Channel is hosted by Susan Finch which is a program on the Funnel Radio Channel.    

There are over 1,000,000 podcasts, the vast majority, however, fail to get beyond the 8th podcast.  Veteran radio and podcast producer Paul Roberts discuss with Jim Obermayer how to avoid being in the graveyard of podcasters.

Everyone wants more listeners, but realistically, you want more of the RIGHT listeners - those that will be affected by what you say, those that will share your show, and possibly consider your company and products to solve their problems.
But before we get to the list, let's go through a short checklist of what you should be doing to increase your reach in search, and increase your fans.

This is one of the reasons podcasts fail - the host is selfish, lazy, inconsiderate. Listen in to learn how to avoid those pitfalls. Fair warning, you'll have some work to do including creating follow up schedules, promotions, writing a thank you note, spending money on editing and transcripts, and more. Join Susan Finch and Paul Roberts for this episode.
 

Many people want to do a podcast, but most don't know how to start. Funnel Media Group's VP of Operations, Susan Finch teaches regular courses through the DMANC - Direct Marketing Association's Northern California Chapter. Her most popular courses are on podcasting fundamentals and advanced troubleshooting for podcasts. This week she'll give us her 10 basic steps to launching a podcast in two weeks. It's not your typical list. This episode is for anyone tasked with revving up a podcast for their company, resurrecting a failed on, or exploring podcasting as a service to offer their clients.
Funnel Radio Channel is hosted byJames Obermayer, which is a program on the Funnel Radio Channel.    

 
Some say getting a guest for your podcast is easy, some say not so easy.  To understand how to get guests and manage expectations for both guest and host we talked with Sheena McKinney, executive assistant, and producer for Matt Heinz’s popular podcast Sales Pipeline Radio.  McKinney gives us a look behind the mic with guidelines and tips for guest acquisition for podcast producers.

We know podcasting helps businesses establish thought-leadership. During this program, Mark Coronna from Chief Outsiders reveals how his new podcast has helped his visibility. This show will appeal to those seeking thought-leadership branding for their company and themselves in a crowded market place.