September 8, 2020
There are over 1,000,000 podcasts, the vast majority, however, fail to get beyond the 8th podcast. Veteran radio and podcast producer Paul Roberts discuss with Jim Obermayer how to avoid being in the graveyard of podcasters.
This week’s Behind the Mike with Jim and Paul
Paul Roberts is the founder and station manager of OC Talk Radio, the powerhouse internet radio and podcasting channel for Southern California with over one million listeners a year. Jim Obermayer is the founder of the Funnel Media Group which produces internet radio and podcasting programs for thirteen companies. FMG has reached half a million listeners since its inception.
Funnel Radio Channel's Behind the Mic is hosted by James Obermayer, which is a program on the Funnel Radio Channel.
July 13, 2020
We know podcasting helps businesses establish thought-leadership. During this program, Mark Coronna from Chief Outsiders reveals how his new podcast has helped his visibility. This show will appeal to those seeking thought-leadership branding for their company and themselves in a crowded market place.
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July 6, 2020
There are many types of Podcasts, from drama to advice, and brand building to training. The behind the Mic Guys, Paul Roberts and Jim Obermayer, discuss the many types of podcasts that are popular with listeners. This is for marketing and sales management in B2B companies.
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June 30, 2020
Marketers crave content, they are desperate for content, sometimes too desperate. For this episode, the Behind the Mic Guys talk about why podcasts are the largest available source of content. This podcast is for anyone that wants to offer insincere, storytelling, testimonial building, brand building, authentic content that can be used in 16 ways.
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May 27, 2020
B2B Podcasts have matured to reach a passionate narrowcast audience. The Two Podcast Guys, Paul Roberts, and Jim Obermayer discuss the differences between broadcasting and narrowcasting and the benefits of narrowcasting for B2B Makreters. This program’s audience is every B2B marketer.
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